Supporter Wear

Custom supporter wear for clubs, schools and events

Supporter wear is what the people on the sideline wear, and it is usually the biggest single run a club orders all year. Game Day Apparel produces supporter ranges alongside the playing kit, using the same artwork, the same colour standards and the same two 100% owned and operated plants in Melbourne and Vietnam, so the scarf a parent buys actually matches the jumper the team runs out in.

What clubs usually order

Scarves, beanies, hoodies and crew necks, polos, tees, caps and jackets. Most clubs build a small core range they can sell through the canteen or a club online store across the season, then add a one off piece for a milestone year, a premiership or a club anniversary.

Decoration options

Supporter pieces can be fully sublimated like our playing kit, or produced on quality blanks with embroidery or print, depending on the look you want and the numbers you need. Sublimation suits bold, multi colour club artwork with no limit on colours. Embroidery on a stock garment suits smaller runs and a more traditional finish. Your account manager will tell you which way round works better for your order rather than pushing you at one of them.

Timelines and reorders

We work to timelines as short as 10 working days, with fully custom apparel generally landing in 4 to 6 weeks. Plan supporter wear early if you want it on sale for round one. Artwork and specifications stay on file, so a mid season restock of a popular size is straightforward.